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Targetted Mailings
March 2005LIFEfit is expanding its CRM targeting capabilities. LIFEfit users can now reach out to specific groups of customers by choosing a set of customers to mail to, defining the selection criteria, and sending a targeted letter to them.
Any group can be specified, such as customers with active policies, agents, IFAs, corporate clients. This significantly improves the quality of customer communication and the focus of mailings while reducing time taken and cost. ||
